Morgan Cederblom, founder and ceo. sales & DISTRIBUTION.
Experience and Testimonials
Successful leader with 30+ years of Domestic and International Business experience. Former Senior Executive with The Coca-Cola Company. Former Senior Strategy Advisor to Siemens. CEO of multiple start-up companies. CPG Sales and Distribution professional with solid B2B, Consumer Brand Building, and Consulting experience. Expert in helping International Companies plan, launch and grow sales in the United States. Functional expertise spans Sales & Customer Acquisition Management, Business Development, General Management, Business Planning, Strategy, Brand Building, Shareholder Value Based Management (VBM), Consolidation-Merger Management and Change Leadership across industries and organizations around the world. Skilled communicator and facilitator of management workshops. Entrepreneur, Consultant with Fortune 100 Global Corporations as well as medium size company and Start-Up Experience. Former Chairman of the Swedish American Chamber of Commerce. Former member of the Adjunct Faculty at Columbia Business School, New York.
TESTIMONIALS
“Morgan Cederblom with his long and diverse experience in the American consumer market has been a great help for us when entering the U.S. market and developing our offer in 2024.
Morgan managed the setup of our U.S. subsidiary, label review, 3PL logistics, and web shop setup through his network of cooperation partners. With his target orientation and focus, Morgan gets things done. He has excellent social skills and can easily establish contact with different types of people benefitting our business.”
Mats Olofsson, Founder & CEO, Swedish Bee Company AB
“Morgan has been a very important part in enabling us as a smaller business to set up a local subsidiary and get started in selling directly to retailers through a U.S. based warehouse. His experience in the U.S. within several fields as well as his network of contacts are helping us launch while increasing our chances of being successful. As a person Morgan is kind and professional. He is also the cultural bridge connecting us as a European company with the American business culture.”
Fredrik Esbensen, CEO, Dream of Sweden North America LLC
“Morgan’s unique combination of solid industry knowledge and extensive network coupled with his relentless focus on getting things done helped us launch MADO Energy Drinks on time and on budget. He helped us with everything from conceptualization, business planning, label designs, production, social media resources to distributor management and key account negotiations. Morgan is the person you need to contact if you want to launch a beverage brand in America”
Salim Mekhmoukh, CEO, MADO Energy Drinks LLC
“Morgan Cederblom was the CEO and an essential part in the preparations and buildup of NICK'S ice cream in the USA by doing market studies, building the brand platform and identifying key partners in the U.S. market. One of Morgan’s key assets is his international approach and understanding of cultural differences. Morgan is also a great guy and a good friend that I can highly recommend for any international company wanting to build a brand in the USA”.
Carl Backlund, CEO Luthman Backlund Foods AB, Sweden
"Morgan has the ability to quickly identify the barriers to growth, create new value creation opportunities and then inspire an organization to execute in the marketplace. He is a proven champion of change and I can highly recommend him to any company that desires to increase its competitiveness and accelerate profitable growth”
Patrick M. Worsham, Partner & CFO, ProspEquity Partners (Private Equity)
and former SVP and CFO of Coca-Cola North America.
"Morgan's sweet spot is to cut to the chase with his client. He identified core branding blind-spots we simply overlooked. With surgical precision coupled with a confident, positive, "Can-Do" leadership spirit, Morgan led our Corporate Team to position a new product in the global market. He provided the confidence we needed to advance the company significantly."
Len Strozier, President, Omega Mapping Services.
"My wife and I worked with Morgan to create a new family product, however, due to Covid, we were forced to put a pin in the project. During the few months we worked with Morgan he was one of the most professional partners we’ve worked with. He took our infant idea and formulated an entire plan, from start to finish, on how to execute said plan, to our mutual benefit. His costs were considered menial once we saw the amount of research and creativity he brought to the table. He helped us create a brand name that not only spoke to the product itself, but also to its history and origin. The insight and knowledge we gained from working with him would have taken us years to gain through traditional channels. We look forward to the point where we can continue our plan and introduce our brand, and we can only hope Morgan is by our side throughout the process.”
Stelios “Manoly” Vatsolakis, Veteran USMC, and President, Shoreline Foods Store Inc.
“Morgan and I worked extensively together on major internal consulting projects for senior management. What stood out about Morgan was his excellent subject matter/practice knowledge, combined with the ability to develop practical solutions and clearly communicate them. His extensive sales and general operations experience was clearly instrumental in achieving outcomes that resulted in outstanding client satisfaction”.
John Heaton, Director, Strategic Planning (Retired) Office of the Chairman and CEO. The Coca-Cola Company
“I worked with Morgan for 6 months during a difficult time for our agency. He was a trusted advisor, listened, challenged and coached me through some very difficult decisions. I especially appreciated his depth of experience, responsiveness and willingness to help. His recommendations were solid, actionable and made a positive difference”.
Chip Grizzard, CEO. Grizzard Communications Group, an Omnicom Company.
“Morgan was instrumental in helping us roll out EVA measures and principles at Siemens in America. This was very helpful in changing our outlook regarding strategic investments”
Mitch Flanagan. Director, Business Planning & Analysis. Siemens USA.
Strategic partnership team
Social Media, SEO & Web Master Services
Social Media, SEO & Web Master Services
Social Media, SEO & Web Master Services
Elsa Lopez
Branding
Social Media, SEO & Web Master Services
Social Media, SEO & Web Master Services
Steve Nilsen
Global Logistics & Shipping
Global Logistics & Shipping
Global Logistics & Shipping
Peter Aarø-Hansen
Venture Funding & Advice
Global Logistics & Shipping
Global Logistics & Shipping
Göran Carlson